Social Networking Tip – How to Comment on Other Sites

By John Aberle | Business Lifestyle

Jul 03
Social networking means sharing

When commenting on other sites, you share insights into your views

Have you noticed how people resist change? Change involves risks. We never know when we make a change if we’re going to be better off or worse off. So what can a heart centered salesperson or marketer do to encourage prospects to change to his or her products and services? The answer is to find ways to reduce the risk. One of those ways is to use social networking to develop relationships. This social networking tip describes how to comment on other sites.

Commenting on other sites is a form of social networking as attraction marketing

With the emphasis today on attraction marketing, you need a way to draw people to your blog and website. From a business perspective, social networking offers a unique advantage of being able to display your knowledge and expertise in a non-threatening and risk-free manner. Don’t tell how much you know; instead, show people by engaging in conversations on forums, group discussions and commenting on other people’s articles or blog posts.

On the Internet and social networking sites, it’s unacceptable behavior to post an ad on other people’s walls in Facebook or similar sites. Social networking isn’t there for you to replace traditional printed magazines. On the other hand, it’s totally acceptable to put a link to an article that you have on your blog or on your website when it actually contributes additional information and insight to the topic being discussed.

To get greatest value, include a link to one of your post on this topic

The way you would do this is to engage in a conversation. Add some additional perspective, and then leave a note that says something to the effect of “If you want to read more about social networking, please read my post ‘Social Networking Tip: If you’re going to write me, write to me’ at” As well as getting you recognition for your insight, it gives you a linkback to your site. Be sure, though, to add value. What can you write to help others understand better or get a different viewpoint? Avoid hot air comments like, “nice article.”

While a lot of people will tell you to comment on blog posts and discussion boards or forums, they usually just tell you to leave your name. Some of them will even suggest putting your website name in your comment as well as in the field offered by most blogging and commenting programs for online magazines I’ve seen. What few of them, however, point out is that you should, instead of the name to your homepage, use the link to the specific page of an article that’s relevant to the discussion at hand.

Reader are more likely to visit your site if the link is to something relevant

First off, before readers are far more likely to click on and go to an article that continues the discussion they’re interested in than they are to just to go to your website. Secondly, successful Internet marketers say that the search engines rank an internal link, i.e. a link to a specific page in your site higher than a link to your homepage. So for SEO (search engine optimization) purposes, the internal link is more effective at getting you search engine rankings.

To recap this social networking tip, the way to comment on other sites is to speak about the topic. If you can’t, then find a discussion where you can add relevant comments. Whenever possible, take advantage of the discussion to share link to a specific article you’ve written on your own blog or site that adds value to the topic. I invite you to add your thoughts to this article in the comments below.


About the Author

My first Kindle eBook, How Relationship Selling Rewards Small Businesses, went live on April 24, 2012. I've lived a lifetime of service and spiritual search so it's natural for me to incorporate these attitudes into my work. I believe that selling and marketing are spiritual service when done with a heart-centered, relationship selling approach. All of business success comes down to building strong relationships.