Is Your Sales Approach Destroying Your Hopes for Repeat Sales?

By John Aberle | Heart Centered Sales and Marketing

Aug 06
Have you noticed that your percentage of repeat customer purchases is lower than you want? Maybe your sales approach is destroying your hopes for repeat sales. Are you teaching your sales team to use control, manipulate or pressure? Stop! Ask yourself, “How do I feel when some salesperson tries to control, manipulate or pressure me into signing the contract?” If you don’t like it, why do you want your salespeople to use those very techniques? Would you like a better way, one that keeps integrity with your care and concern about your customers? Not only is it possible to do sales and marketing that respects your prospects and customers, but by using the heart centered, soft sell sales and marketing attitude, you and your sales team will find selling fun, fulfilling and mutually rewarding. Continue reading

About the Author

My first Kindle eBook, How Relationship Selling Rewards Small Businesses, went live on April 24, 2012. I've lived a lifetime of service and spiritual search so it's natural for me to incorporate these attitudes into my work. I believe that selling and marketing are spiritual service when done with a heart-centered, relationship selling approach. All of business success comes down to building strong relationships.