Grow Your Stature as an Expert with Hangouts, Blab and Periscope

By John R. Aberle | Small Business Management

Oct 13

Virginia Parsons came to Google+ Hangout when she suddenly needed to be with her elderly mother who had become ill. Virginia felt it important to spend time with her mother and to aid as a caregiver to her mom. Virginia closed her brick-and-mortar business as a coach and hypnotherapist who helped clients with lifestyle issues, getting stuck and misperceptions. What the necessity of replacing her brick-and-mortar income taught her will enable you to grow your stature as an expert using Google+ Hangouts, Blab and Periscope, including with simulcasts.

When she had her brick-and-mortar business, people came to her “real” or physical office. Not only was her client base growing, she was getting demand to work with people across the country. The problem was that she could only work with them on the phone which posed a problem for her because so much of her interaction with her clients came from their body language and facial expressions.

Screen capture of Advanced Hangout & Livestream Marketing Blueprint sales page video

Google Hangouts Provided Solution to Help Clients without Her “Real” Office

Needing a solution after she closed her office, Virginia looked around at the available options. When she found Google hangouts, she felt they worked so much better for her. She became passionate about hangouts. She became so comfortable and skilled at doing hangouts that people asked her to become their mentor.

I’ve known Virginia for almost a year as we are classmates in the Directions University Bachelor’s coaching program. During this time, she has focused on teaching people to use Google+ Hangouts and Hangouts on Air to establish their expertise to raise themselves above their competition.

If you are a small business owner or sales person, you know how challenging it is to get prospects to meet with you. You have competition everywhere. And people seem to be busier than ever. You also know how much easier it is to sell someone who comes to you – and how much shorter the sales cycle is when they do. This happens when they hear about your from others – or when they otherwise come to recognize you as the expert, the go-to-person, in your field.

Being Recognized as the Expert Attracts Customers

People love dealing with the expert, with the best. If you are ready to set yourself apart from the mass of competition out there, you could write a book and then go through the hassle of marketing it. Or you can start to use Google+ Hangouts. While you still have to market your hangouts to let people know about them, Google gives Hangouts on Air priority in the organic search results.

If you are serious about wanting to attract customers to you and to predisposing prospects to understand that you have a solution to their most pressing issue, then you can use Google+ Hangouts free and fumble your way through the learning curve. Or you can take Virginia Parson’s Advanced Hangout & Livestream Marketing Blueprint to SHINE as the Go-to-Expert.

Learning on Your Own Isn’t Free; There Is Your Opportunity Cost

You can spend weeks hunting around to learn how to do Google+ Hangouts and Hangouts on Air on your own, but at what cost? In business classes, you can learn about “Opportunity Cost.” In this case, it means the sales you could have made while you were learning how to look professional on a Google+ Hangout on your own.

Instead, make the small investment in yourself by taking Virginia’s Advanced Hangout & Livestream Marketing Blueprint course to learn how to come across as a professional in the shortest time possible. (Remember the importance of “first impressions.”) And pick up some additional tips that will make you stand out and shine, like how to use XSplit to have you on the screen at the same time as your PowerPoint slides. And even how to have custom backgrounds.

Keeping you current, she’ll also show you how to take advantage of two of the newest livestream platforms, Periscope and Blab, to do simulcasts thereby exposing you to more audiences. Staying on top of current trends in marketing as well as trends in your own industry takes a lot of effort. Make your life easier. Make the small investment in your marketing with Virginia’s classes to learn how to professionally apply Google Hangouts with Blab and Periscope thus greatly improving your stature as an expert.

Finding personal fulfillment through your business,

John's digital signature written with mouse

 

John R. Aberle

Aberle Enterprises, Scriberle

 

P.S. Virginia Parson’s Advanced Hangout & Livestream Marketing Blueprint course will show you how to make yourself more attractive to prospects by looking professional on Google+ Hangouts as well as how to do simulcasts. Remember, people like buying from experts. These livestream platforms will help you visibly stand out from the mob of competition in your industry. Virginia will help you “step out of your shadow and SHINE as the Go-to-Expert.”

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About the Author

I have a strong love for small businesses, especially brick and mortar companies. After an 18-year career in sales and marketing, I started my own service company, which I grew in both sales and profits for the first five years. In my sixth year, the bottom dropped out of the printer market such that it made more sense to sell my assets and return to Southern California. There I went to work for an international small business consulting company. I spent over three years on the road with them helping small businesses to become more profitable and better managed. I then started my own company specializing in sales and marketing consulting, coaching and training. My emphasis is on heart-centered, relationship selling that empowers prospects to make their own choices.