I have a strong love for small businesses, especially brick and mortar companies. After an 18-year career in sales and marketing, I started my own service company, which I grew in both sales and profits for the first five years. In my sixth year, the bottom dropped out of the printer market such that it made more sense to sell my assets and return to Southern California. There I went to work for an international small business consulting company. I spent over three years on the road with them helping small businesses to become more profitable and better managed. I then started my own company specializing in sales and marketing consulting, coaching and training. My emphasis is on heart-centered, relationship selling that empowers prospects to make their own choices.
When you put a lot of effort into your writing your emails, you want them read, right? Do you ever wonder what it takes to get people to open your emails, read them and then act on them? Base on the number of articles on the Internet about this topic, a lot of other writers […]Continue reading
If you aren’t aware of your cost of sales and overhead or expenses, even on an information product like a webinar, you will be surprised that your bank account is so low.Continue reading
You need to decide which side you are on in the war between power-centered and heart-centered selling. Do you seek the win above all or do you serve first?Continue reading
Treating your prospects as clients means looking for the extra value, the ideas to benefit them.Continue reading
Soon warnings on Google, Firefox and Microsoft Edge/Bing/Internet Explorer will prevent visitors getting to your unsecured site. Act now to install SSL certificates.Continue reading
In a two-pronged move, Google is moving to force all websites to become secure. Install your SSL certificate and show you are https or else.Continue reading