If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!Nobody knows everything about any niche. Therefore, the smart small business owner or manager constantly looks for a new insight. The problem is that there is so much information on the Internet that it becomes overwhelming sifting out the good information from the junk unless you already have expertise in that field. (Read More …)  Read More →

What does sales and marketing strategy have to do with knowing how to make a profit? Frankly, a lot. Very few businesses succeed without some sales and marketing program. When I was a child, the story was that the founder of The Hersey Company, who made Hershey’s chocolate, refused to ever advertise. Well, if you watch any TV today, you know they now do incredible amounts of advertising. But the really important question before you invest in advertising or sales is to ask, “what do you need to know to avoid wasting time and money?” video slideshow Note: Create your own slide show video at... (Read More ...)