If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!The first rule of effective copywriting and blogging is to build a relationship with your prospects. You want to talk to what it is that they want to fix or change. In as much as you are the expert, you will probably have some terms that you ideal customers don’t understand. That’s where Steve Holmes’ Blogging Toolbox can rescue you. (Read More …)  (Read More ...)

My first website went up around 2001. I used a programmer first then redid it with Microsoft FrontPage. I got back into Internet marketing seriously in 2007. This time around I have studied under many Internet marketing gurus. Using expertise from coaching sales and marketing clients on blogging and website development I published the following article on Yahoo! Voices. It covers several small business tips on what to do to create a good website or blog: (Read More …)  (Read More ...)

When I posted the following slideshow on Yahoo! Contributor Network’s Associated Content, I forgot that there really are five types of content. Ironically, the fifth type is “Slideshows.” (Read More …)  (Read More ...)

When I put up my first website in 2001, spam was not a big deal. And for most of us, blogs weren’t even on the radar yet. I have come to love blogging. However, blogging to improve your search engine ranking can be a lot of work. The goal is to get a good enough search engine ranking that people looking for what you provide can actually find you. As a small business owner, one of the tools at my disposal that costs time but not money is commenting on other people’s blogs. (Read More …)  (Read More ...)