If you're new here, you may want to subscribe to my RSS feed. Thanks for visiting!Have you ever felt like a wallet, not a person when dealing with some customer loyalty programs? Yet others work extra ordinarily well. So, what is at the heart of a successful customer loyalty program? Successful customer loyalty programs are built on caring, in other words, on a golden heart. Interestingly, it’s heart. It’s a matter of caring more about the people who are your customers than about getting the immediate sale. Show that you care, really care. Show that you really listen. Avoid rushing to close... (Read More ...)

Are you happy with your customer retention or would you like tools to help build your profits through strong relationships. As you’ve probably heard again and again, the cheapest sale is one to a satisfied return customer. In addition, if they are really happy with you, they love telling people about you, your products and services, which leads to more sales. So, if you are ready to take your sales to a new, higher level of happy customers, join Gina Gaudio-Graves, The JV Queen, and John Aberle of Aberle Enterprises as Gina talks about “How Can You Use Customer Loyalty Programs to Grow Profits?” ... (Read More ...)